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What happens if you sell more of the higher-margin offer?
Separate a mix-driven gross-profit improvement from revenue growth.
Example scenario
Editable demonstration inputs, not verified industry benchmarks. Enable JavaScript to calculate your own scenario.
- Annual revenue
- $5,000,000
- Current premium-offer revenue share
- 25 %
- Target premium-offer share
- 40 %
- Premium gross margin
- 60 %
- Standard gross margin
- 30 %
Mix-driven annual gross profit
Example result only, not a forecast or promise.
- Current blended margin
- 37.5%
- Target blended margin
- 42%
- Revenue shifted
- $750,000
What to do with this result
Validate capacity and demand for the premium offer; count the mix effect separately from any pricing uplift.
Know what is inside the model.
Planning model, not personalized financial advice. Your inputs remain in your browser.
Calculation method
Blended margin = premium share × premium margin + remaining share × standard margin. Profit change = revenue × change in blended margin.
Assumptions and limitations
- Example inputs are editable scenarios, not Aryo results or independently verified industry benchmarks.
- Contribution excludes fixed overhead, tax and financing; validate demand response before changing prices.