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How much launch demand covers development and the first production run?

Calculate the contribution break-even while separating inventory purchasing cash from cost of sold units.

Example scenario

Editable demonstration inputs, not verified industry benchmarks. Enable JavaScript to calculate your own scenario.

One-time product development
$100,000
Launch marketing & fixed setup
$50,000
Net selling price / unit
$120
Variable sold-unit cost
$55
Initial production run
5,000
First-year units sold
3,500
First-year launch contribution$77,500

Example result only, not a forecast or promise.

Contribution break-even units
2,308
Initial production purchasing cash
$275,000
Unsold initial inventory at cost
$82,500

What to do with this result

Validate paid demand before increasing the production run; unsold inventory is cash tied up, not automatically an expense.

Know what is inside the model.

Planning model, not personalized financial advice. Your inputs remain in your browser.

Calculation method

First-year contribution = sold units × (price − unit cost) − development − launch setup. Initial purchasing cash = production run × unit cost; unsold units remain inventory.

Assumptions and limitations

  • Example inputs are editable scenarios, not Aryo results or independently verified industry benchmarks.
  • Business revenue is not owner income. These scenarios do not predict demand, guarantee earnings or establish a business valuation.

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